Brightpearl vs. TradeGecko

Brightpearl is something of a mixed bag when it comes to ease of use. While the interface itself is relatively straightforward, and much more intuitive than some competitors we’ve tried, configuring settings can be cumbersome.

Tasks like creating listings, batching products, and setting up integrations, for example, require numerous manual steps.

There is a little bit of a learning curve for new users. That said, Brightpearl offers high-quality support and extensive documentation, along with the option of dedicated training.

"While Bright Pearl is easy to use, sometimes the amount of manual steps you have to take with some of the processes are tedious."

"Sometimes you have to do things by the book and can't cut corners in processes."

"Really easy to learn and manage."

TradeGecko is one of the best platforms we’ve sampled when it comes to ease-of-use.

The login shows a snapshot of your store’s performance, including total sales, costs, and profit. You’ll also see a breakdown of sales by channel. A simple options bar leads you to the dashboards for inventory management, orders, analytics, and so on.

The one downside is that TradeGecko only provides limited help with setup - around two hours on higher-priced plans - although the simplicity of the interface will often mean that more assistance is not needed.

“Overall it solves most of the business issues and overall we're happy with the product and with Tradegecko.”

“I really like the software and Customer support is always very helpful in every aspect.”

“I have had a few bumps along the way with Tradegecko, but overall I love it.”

As a cloud-based solution geared towards larger companies, Brightpearl has an extensive array of features along with high-level reporting and inventory management tools. We couldn’t find anything major that was missing.

Brightpearl operates according to a “modular” pricing structure, so users can choose which kinds of functionality they want to pay for. In the longer-term, this may prove more cost-effective than opting for a one-size-fits-all plan.

Unusually for an inventory management app, Brightpearl also has CRM capabilities, making it possible to store and manage client details and send out notifications.

The only downsides were the lack of a mobile app and a somewhat limited selection of marketplace integrations (although this is offset somewhat by intermediary connectors like SPS Commerce). We also felt that some essential features, like POS, were omitted from the plan for smaller retailers.

In terms of order, inventory, and shipping management, Brightpearl includes multiple tools for dealing with high sales volume, including automated fulfilment rules. Users can also take advantage of multi-location and multi-currency inventory control, and warehouse features like barcode scanning.

The analytics centre allows for the creation of a variety of advanced reports covering channel-specific performance, demand forecasting, customer analysis, and more.

Finally, Brightpearl has a range of offerings for companies experiencing fast growth, including the option to move over to dedicated secure servers.

TradeGecko has a relatively large feature set. Some features, such as a native POS system, are lacking, but integrations make up for any shortcomings.

TradeGecko offers an iPad and iPhone app, which can be used to manage orders, scan barcodes, and access your catalog. Unfortunately, an Android app is not available. As a browser-based app, TradeGecko does not have an offline mode.

Support and training are generally very good, and TradeGecko provides a high level of general customer service with 24/7 email tickets. On the “Small Business” plan and above, users have access to a member of the onboarding team to ensure a frictionless setup. The “Premium” and “Pro” plans also have dedicated support managers.

The analytics dashboard includes a standard set of reports, covering sales, orders, and historical performance. Integrations are available to extend the core functionality of the TradeGecko analytics dashboard with features like demand forecasting and data insights.

Finally, TradeGecko prioritizes user privacy and data protection. It’s a fully cloud-hosted solution that runs on Amazon Web Servers (one of the most secure options available). Managers can also take advantage of permissions to restrict team members from accessing areas of the app or seeing certain types of information.

While the Brightpearl integrations library is good, we weren’t absolutely blown away by it. For an enterprise platform of this sort, we expected to see more native marketplace integrations and support for a wider selection of ecommerce platforms.

As a retailer, you will likely find everything that you need. And even when in-house integrations aren’t offered, third-party connectors make up for the gaps in functionality. Just make sure you check out what’s on offer before you purchase. Large companies will be pleased to hear that Quickbooks, Xero, and Avalara are all supported on the accounting front. Brightpearl also integrates with the desktop version of Quickbooks.

In terms of ecommerce platforms, Shopify, Shopify Plus, Magento, BigCommerce, WooCommerce, and NuORDER are all covered.

Native integrations with third-party marketplaces Amazon, eBay, Walmart, Jet, and Newegg are provided. On the surface, this looks somewhat paltry for a dedicated omnichannel solution. And while this is true to an extent, SPS Commerce and CommerceHub significantly extend marketplace functionality. Brightpearl is built to work well with both of these integrations.

Finally, a wide range of shipping connectors is provided, including ShipStation, Hermes, DHL, Royal Mail, FedEx, UPS, Parcel Force, and others. Unlike many competitors, the selection of shipping integrations caters to UK as well as US retailers.

Our opinion of TradeGecko’s integration library was somewhat mixed. What’s on offer is reasonable, but it’s not as extensive as some other inventory management solutions we’ve reviewed.

In terms of ecommerce platforms, TradeGecko is compatible with Shopify, Magento, WooCommerce, Amazon, PrestaShop, eBay, BigCommerce, 3dcart, and others. If you’re using a well-known provider, then the likelihood is that you’re good to go.

Beyond this, however, TradeGecko starts to falter a little. The list of integrations with third-party marketplaces is satisfactory but not brilliant. The big players like Amazon, eBay, Etsy, and Walmart are all covered.

TradeGecko doesn’t have an in-house POS (point of sale) system, so you will need to opt for either Shopify POS or Lightspeed.

A good selection of 3PL, shipping, and EDI integrations are also provided. On the accounting side of things, only Quickbooks and Xero are supported. Finally, users can take advantage of additional reporting integrations to extend the functionality of TradeGecko’s native analytics tools.

If you’re thinking about opting for TradeGecko, make sure you take a look at the integrations library first to ensure that you’ll have access to all the functionality you require. While the level of support for third-party platforms is good, it’s not out of this world.

Brightpearl operates a custom pricing model and doesn’t publish exact figures on its site. You’ll need to get in touch directly for a quote.

Broadly speaking, there are two plans available, although various levels of customization are available. The first plan is for retailers processing under 1500 orders per month; the second is for retailers with orders in excess of 1500 per month.

The first plan allows for five channels and five users, while the second allows for an unlimited number of both users and channels. Warehouse management and POS is only available on the higher-priced plan. No free trial is explicitly offered but it may be possible to organize one.

TradeGecko plans are priced very competitively. The lower-tier options are suitable for smaller retailers, and medium-sized stores will find a lot to like in the “Business” and “Premium” packages.

The downside is that the “Founder” and “Lite” plans, which cost $39/month and $59/month respectively, lack some features that many retailers would consider essential. Only one sales integration is allowed on these plans, for example, and there is no automation on the “Founder” plan. What’s more, demand forecasting and integration with FBA (Fulfillment by Amazon) are only available on the “Business” plan, which costs $479/month.

Discounts are available on all plans for an annual subscription.

Brightpearl has an excellent support package. Companies in the UK and US will benefit from dedicated customer service teams in their own countries. There’s no limit to the number of technical requests that users can make.

Phone support is available sixteen hours a day. During the remaining eight hours, users can take advantage of 24/7 email support, with an average 26 minute response time.

Brightpearl also offers extensive documentation and training videos, along with access to a community of users. Companies that need extra training, whether in relation to sales order management, accounting, or the use of integrations, can purchase additional support packages.

We were very impressed with the level of customer service offered by TradeGecko. Users on all plans have access to 24/7 email support. An account manager is also assigned to subscribers on the “Small Business”, “Business”, “Premium”, and “Pro” plans. User reviews of customer service are generally very positive.

The one small downside is that onboarding managers only provide limited support - two hours on the “Small Business” plan and four hours on the “Business” plan. That said, the user interface is very easy to use and invariably only requires a minimum of training.

TradeGecko also offers extensive written and video materials. There is no community forum.

We were very impressed with Brightpearl. While we have a few minor quibbles - mainly due to the small number of native marketplace integrations, tedious configuration settings, and a lack of features on the lower-priced plan - overall we liked what we saw. Enterprise ecommerce companies will find everything they need with this inventory management solution.

It’s definitely geared towards larger retailers (with a minimum of one million dollars in yearly sales) and the cost of the software will be untenable for most smaller businesses. For larger online sellers, however, the modular pricing structure may prove more cost-effective than alternatives.

If you think it might be suitable for you, our advice is to get in touch and ask for a demo.

Despite a few flaws, TradeGecko is an excellent option for retailers that process between 50 and 5000 orders per month. Although some in-house functionality, such as a point of sale (POS) system is missing, integrations tend to plug up any shortcomings.

You’ll find everything you need in the feature-set, including connectors with third-party marketplaces, warehouse management, manufacturing materials tracking, reporting tools, barcode scanning, automation, multiple language support, and more.

Smaller businesses that need an inexpensive and straightforward solution that doesn’t sacrifice functionality should definitely consider TradeGecko. The superb 24/7customer support is also a big plus.

Larger retailers (in excess of 5000/month), on the other hand, will likely need a more powerful and customizable inventory management platform.